Our Story

Rooted in tradition. Crafted with care.

Born from love......

Tichka was born from a deep connection to Morocco — its landscapes, its people, and its timeless traditions.

Inspired by time spent with family in the Atlas Mountains, we witnessed how ingredients like Argan Oil and Amlou weren’t just products, but part of daily life — made with care, shared with intention, and trusted for generations.

  • Tradition

    We saw women hand-harvest argan nuts, roast them over an open flame, and press the oil using traditional stone mills. A portion was always reserved for cosmetic use — treasured for its natural benefits to skin, hair, and overall wellbeing.

    Amlou was made fresh with roasted almonds, honey, and argan oil — served with bread as a symbol of nourishment and hospitality.

  • Honour

    At Tichka, we honour these traditions.

    We work directly with Moroccan producers to bring you pure, authentic products — made with respect for nature, craftsmanship, and cultural roots. No shortcuts. No additives. Just the real thing.

Why Tichka?

Tichka is named after the winding mountain pass of Tizi n’Tichka, a road that leads through the Atlas Mountains from Marrakech to the south. For us, it represents a journey — not just a destination.

Our icon reflects this story.

Mountains - The peak-inspired shape echoes the Atlas region that grounds our roots.

Winding Roads - The flowing lines symbolise growth, perseverance, and the journey toward something meaningful.

Oil Droplet - At its heart, the droplet represents our high-quality oils: Argan, Prickly Pear, and Amlou — pure, natural, and made with care.

Tichka is where tradition flows into every drop.

From the Atlas Mountains of Morocco to your home

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